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The Challenge.
Coming in to cover a day’s work only to be challenged by a computer that’s working against you, is an annoyance most of us can relate to.
That’s were clicrite comes into the picture.
They’re all about tackling their client’s frustration. Taking the issues that trap their workflow and providing the solution. They do it all seamlessly, with a mere few clicks and a smile.
They required a brand that represents their full persona fairly.
One that mirrors their professionalism, expertise, knowledge and clarity that their clients have come to rely on.
The Solution.
Blue is the go-to choice in the IT industry. In addition, it represents assurance and composure, perfectly mirroring clicrite’s “here to help” attitude. The sharp contrasting white ties it all together, reflecting modern sophistication.
When it comes to getting their messages across, clicrite is all about clarity. ARkibal- a modern sans-serif font embodies the simplicity clickrite stands for, yet offers plenty of visual interest to create striking designs. The straightforward tagline and messages in a bold font dominates the scene with the round icon mimicked throughout the design to offer interest to an otherwise solid face.
Minimal and clean with ample negative space, the clicrite brand offers an aura of modernity and professionalism.
